Brand - How to Request a Connection

Last updated: October 8, 2026

What is a Brand<>Retailer Connection?

Connections represent each unique Brand <> Retailer relationship that uses RetailReady. Once a connection is activated, RetailReady receives orders from the Retailer on behalf of the Brand through that connection.

Now let's walkthrough how to request these connections!

  1. Open your RetailReady Dashboard and navigate to the 'Connections' page

  2. Now on Connections page, click '+ Request Connection' in the top right corner

  3. Select the Retailer

    1. First search to see if the desired Retailer is in our catalog and click on the Retailer

    2. If your desired retailer is not in our catalog, type in the desired retailer and click '+ Create New Retailer'

  1. Fill in the Brands EDI setup

    1. If RetailReady manages the Brands EDI connection with this retailer:

      1. Select 'RetailReady EDI'

      2. Click '+ Request Connection'

    2. If the Brand uses another provider:

      1. Select 'Another provider'

      2. Fill in the EDI provider's name and their contact email

      3. Click '+ Request Connection'

    3. If the Brand doesn't require EDI support:

      1. Select 'Another provider'

      2. Type None for EDI provider and none@none.com for the EDI provider contact email

      3. Click '+ Request Connection'